Mitch McCasland’s Brand Inquiry

There are determinant moments in every life. Moments, unlike birth or death, when we have the perfect freedom to choose — the potential of alternatives — the overlooked empowerment that arises from options.

We’d be surprised by a foreknowledge of such times because they can seem so inconsequential when they are right in front of us. Whether we believe we can choose or not, the moment is there.

So if you are still young…say, under 80, you still have time. Remember this when you are troubled and remember the One who made you gave you the power of choice.

Today is a gift — not a given. Make it a good one.